What we do
A six-minute video explaining what we do at Finnus.
In the video, we identify the problem in financial services when it comes to marketing and explain the meaning behind our tagline.
Invest in your strategy
At Finnus, we think about your content holistically. This means that we will build a funnel for you, or work with you to build content into your existing funnel.
We build marketing systems for financial services so they never have to worry about inbound leads being confused (and ultimately lost). We build personal brands and Insights sections to not only attract traffic, but to to attract the right traffic.
Our specialisations
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SEO campaigns
Full SEO campaign for financial services websites.
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Copywriting
Reports, brochures, articles, emails, and any website copy to help with a brand vision.
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White Papers
Establish expertise in the financial space. Explain new or complex products to clients and customers.
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LinkedIn Ghostwriting
A LinkedIn ghostwriting campaign to complement your SEO.
Content as part of a system
We will analyse where each piece of content comes in the funnel and how it fits in to your overall strategy.
SEO article examples
SEO articles can serve two purposes – to establish authority on a particular topic, but also to increase organic traffic to your website.
Will cash die out?
What is the proposed eco currency?
Is Venezuela’s economy improving?
How Trustly empowers cross-border payments
How do crypto liquidity pools work?
What is the 4% retirement withdrawal rule?
What is a currency war?
An analysis of Sushi in 2024?
The power of open banking for Savings & Investments
What is quantitative easing?
How do currency pairs work?
What is a bid-ask spread?
White papers
White papers are designed to establish expertise and deep dive into a niche topic. They can also serve well as lead magnets in a sales funnel.
Retail Forex Development in Southeast Asia
An overview of the retail forex market in Southeast Asia, and the solutions needed for the nascent market.
Unlocking Lombard Lending
An analysis of the structure of Lombard loans and Firenze’s unique offering.
Retail Forex Development in Latin America
An overview of the economies and forex markets in Latin America, and what payment providers need to know to enter the region.